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Tuesday, September 03, 2002

Timely Google Tidbits

As expected, Google is discontinuing its old AdWords advertising program, which charged advertisers on a CPM basis, to focus better on the new AdWords Select (cost-per-click) program. The change becomes final on September 30, 2002.

Tonight, close watchers are noticing a change in the way that Yahoo! credits Google with powering web page results. Gone is the small logo saying "powered by Google" with link to Google; it's been replaced by a tiny text attribution ("search technology provided by Google") in the same space with no link. The Google contract to power Yahoo's search results expired at the end of August, so one would expect an announcement shortly. It's not clear if a new type of deal has been made, or whether this change reflects a limbo period while negotiations continue.

Posted by Andrew Goodman
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