Overture Search Term Suggestion Tool Notes
Do you think Google is screwing with Overture by allowing the Search Term Suggestion Tool (a heavily-used tool that puts a load on Overture's servers) to rank second overall on a Google search for "Overture"? Or is Overture just dumb for not putting a no-index tag on this page?
Speaking of The Tool: last month there were nine times more searches for the term "FindWhat" than there were for "adwords" and "Google AdWords" combined. It makes you wonder about the painfully slow recognition on the part of many Overture advertisers that Google actually has a competing program.
On the other hand, close to nine million people searched for the single word "google," (20,000X more searches than for "adwords" or "google adwords").
Conclusion: any data emanating from Overture's tool fall squarely in the "FWIW" category.
Posted by Andrew Goodman
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