There is considerable current chatter on the blogs of Microsoft employees and their friends about the likelihood of Google soaking up the hottest programming talent, including some who formerly plied their trade in the browser department at Microsoft. (Should there be much doubt now that Google plans to get into the browser business in some form?)
Some have referred to Google as the 'new hotness.'
I've always looked at public companies (or any corporation) as structural entities first and foremost. As boxes, if you will, into which you can put things. Public companies can acquire other companies. They can attract additional investment. They can attract quality people. All due to their structure.
The fact that Google is constantly shifting its priorities as it becomes a major force in global technology is no surprise. As that momentum grows, its structure (including stock options and the other trappings) allows it to attract new people who are attracted by the opportunity.
As something of a black hole for programming talent, it may well be that the attractive environment and the people themselves drive Google's growth as much as any management strategy could. If you make cool things, and keep people around to look after their growth, some of these things stand a chance of uprooting the tired old things that the marketplace no longer wants.
Into the black hole goes the programming talent. We now wait to see where it all leads.
Posted by Andrew Goodman
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