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Tuesday, January 25, 2005

Related AdSense Ads: It's a Start

Further to my earlier rant about the decline of AdSense, Danny blogs about Google testing a "related ads" feature for AdSense in which visitors are able to toggle between a new set of ads generated by related topics identified by the big G. It's hard to describe. Just check it out.

I think this is a good start at making AdSense less predictable and more diverse, which will of course help not only the publisher, but also Google and content-targeting advertisers. John Batelle thinks more positive changes are on the way, too, and sooner rather than later.

Posted by Cory Kleinschmidt




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