So Google has rolled out Blog Search in beta.
Why it's good:
- Less spam
- Bloggers adhere to conventions so readers know what type of content to expect
- Savvy users can subscribe to a feed that will show a result whenever a new blog entry from anywhere matches a specific search query of your choice; that's different and arguably cooler than subscribing to a single feed (and analogous to various news updater services or Google Alerts)
- For now, no ads! It's like Raging Search (OK, Google Search) all over again!
- Handy search operators such as "link:" are available just as they are on Google Search proper; new operators such as "inpostauthor:" are available
What we'd like to see:
- Jazz things up with blogs recommended that suit your preferences; recommended blog of the week; post of the day; some light visuals (photos)
- BlogRank? Just to drive us all crazy.
Happening soon?
- Integrating blog entries as a separate type of listing integrated in main Google Search, as they currently do for things like Google News, Froogle, Desktop Search, weather listings, and other types of results, to add structure to SERP's based on guessing at user intent
Posted by Andrew Goodman
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