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Wednesday, November 30, 2005

Kinda Jazzy: Yahoo Avatars

Yahoo Avatars in your email interface: irrelevant diversion or "free prize inside"? Hard to say whether this is the kind of thing that's supposed to distract users from the fact that even a Yahoo employee preferred GMail in his review, or whether it's actually an advantage to tailor web offerings to the lifestyley crowd (translation: kids?).

As a client asked me pointedly this morning: "why's Google's stock so much higher valued than Yahoo's"? Hmmm. Fundamentals matter. Yes, sales and profits. But what underlies that, still: search engine usage market share.

More on that later.

But back to Zawodny's GMail vs. Yahoo Mail review. A direct quote: "I've decided to continue using GMail as my primary vehicle for sending and receiving personal email. A copy of everything still goes to my server (and then to Thunderbird) just in case." Surely this must be satisfying news to GMail's developers.

Posted by Andrew Goodman




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