Doc Searls brightened my day today as one of the few people who will probably consider the moral dimensions of the Web 2.0 brouhaha or business in general, for that matter, all week. By moral dimensions, I don't mean the sneering "they're all crooks" morality of bad business journalists. But rather the assessment of the emerging foundations of modern business communications and what Aristotle might have called commutative justice.
Unfortunately though, Doc's stab at this seemed like one of those nasty first drafts that could turn into a really weak book unless he thought harder about it. Essentially it's three parts Kant, and one part Tim-Sanders-slash-Jesus.
I liked the Markets as Conversations metaphor better (Habermasian). Let's run with that. There is expediency, not morality, in giving stuff away, or giving more than you get. And there is basic efficiency in allowing heightened communication, smoother platforms, and better access to information, as Tim O'Reilly points out.
Posted by Andrew Goodman
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