For francophones: Winning Results with Google AdWords is now out in a French version (titled Generer du trafic et du profit sur son site avec Google AdWords). I was offered tangible proof of the release a couple of days ago when a visitor from Paris happened by my office with his friend, carrying the book with an odd new cover I hadn't seen before. After chatting for awhile, they asked if Andrew Goodman was around. I gave them a card. :) Although this is a word the publisher (for this edition, Pearson Education) came up with, I'll admit it: I kind of like being a "gourou."
It's also worth noting that I worked with this publisher to provide several updates to the material to reflect recent trends in the AdWords platform, as this edition came out seven months after the first.
Posted by Andrew Goodman
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