Where *did* they get all that great content? Work.com is a so-called "Web 2.0" site launched today by Business.com. New, yes. Web 2.0? I'm not sure why.
In any case, it looks to be, unabashedly, a business-to-business version of About.com. At first glance the guides to various business topics are outstandingly helpful.
From what I can tell, most businesspeople , especially small businesses, face a constant struggle on two fronts: (1) keeping up to date in terms of their breadth of knowledge of trends and techniques that affect their performance; (2) keeping up to date in terms of process issues. Because business tends to be "interoperable" whether you like it or not, suppliers, clients, employees, and partners may find it irritating if you don't keep abreast of at least the major issues in terms of communications and work process. And by following the latest trends, you can relieve yourself of many headaches.
For example, Scott Allen, an expert on business networking, casually reminds readers that increased use of business networking sites can lead to an influx of email. He then points them to the "Inbox Zero" section at 43 Folders.
Because it's got the latest info by guides who are truly plugged in, Work.com is a winner. It'll surely save businesses time and no doubt many of the guides will be referenced often.
Posted by Andrew Goodman
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