I recently enjoyed the chance to chat about our new friend, quality score, with my old friend Dr. Ralph Wilson from Web Marketing Today. Some of these insights won't be totally new to you, but in video form you can guess what I'm thinking, as well as seeing what I'm saying. :)
(OK, I'll end the suspense - I was thinking - when can we get a shot of the Montreal Canadiens t-shirt I'm wearing with that jacket?)
Andrew's book, Winning Results With Google AdWords, (McGraw-Hill, 2nd ed.), is still helping tens of thousands of advertisers cut through the noise and set a solid course for campaign ROI.
And for a glowing review of the pioneering 1st ed. of the book, check out this review, by none other than Google's Matt Cutts.
