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Paid search training - March 22, 2010 with Page Zero Media
Friday, September 07, 2007

My Lack of Privacy is Now Official

So as Facebook announces it'll no longer be only on Facebook anymore (allowing search engines access to public profiles, similar to a recent move by LinkedIn)... it makes you kinda wonder.

CHRONOLOGY:

1. Robert Scoble predicts Google will meet its untimely demise, at the hands of Facebook, in four years.

2. Facebook opens up a whack of pages to be indexed by search engines, hopes for a real lift in new user adoption by virtue of organic love from Google;

3. Google decides just how relevant those pages seem to be;

4. We wonder what will happen next.

Fair and balanced coverage by Technology Evangelist gives us some clue. Although it's possible to scoff at the idea that a large number of pages indexed will lead to traffic ("where will they rank?!"), TE is quite right to point out the near-inevitability of it in this case. On many people's names there are so few quality results that these profiles are likely to rank reasonably well... well enough to give Facebook another growth spurt.

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Posted by Andrew Goodman




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