Is this cool or what? In Europe, fake reviews and websites purporting to be from customers will soon be banned. Labels: ugc
Author beware: the law will also apply to authors who go onto book sites "such as Amazon" to write glowing reviews.
The law is set to go into effect in April.
No word on how regulators intend to track down brothers-in-law, cousins, moms, and hirelings who are asked to glowingly write about your villa. Or whether you're allowed to ask your friends to go and say nice things about your book.
Posted by Andrew Goodman
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