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Paid search training - March 22, 2010 with Page Zero Media
Monday, January 26, 2009

What a Great Idea: Website Focus Group for $25

Crowdsourcing is alive and well.

While it may be no substitute for in-depth usability labs, a good friend of mine recently launched a service - Third Party Feedback - that will provide real consumer feedback on their responses to your website. Price? $25. I've already tried it for a colleague's site, and dollar for dollar, I can tell you that's some of the best feedback I've ever seen!

As my friend pointed out, some of the most disheartening feedback you can receive is: "I have no idea what this site is about, or what this company does." It's not all that common, but it happens. And it's proof that all too often, we're way too close to the situation to catch the obvious.

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Posted by Andrew Goodman




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