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Thursday, February 05, 2009

Google and AJAX SERP's: Havoc for Scrapers?

[hat tip Christopher Cemper] If Google experiments with AJAX presentation of search results, it could have a profound effect on the current generation of referral tracking, rank checking, competitive intelligence, and other search marketing tools.

More coverage by Matt McGee over at Search Engine Land... complete with official Google statements that it is only a minor experiment... implying that they don't intend to do much with it and implying that the intent of the experiment is not to counter rampant scraping. Do we believe them?

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Posted by Andrew Goodman




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