Friday, February 27, 2009
Sorry for the autobiographical tone, but this is navigational in nature. Not exactly a 301 redirect, but I am vowing to take the first baby steps towards sanity by seriously limiting blogging for the month of March. As a crutch, I'll need another drug, of course, and that drug will be Twitter.
A little bird suggested I try it, and now that I have, I am digging the logic already. I admit: I resisted the lure of the 140-character microblog up to now. Where's the substance? Will I get distracted? Etc.
But my hope is that blogging less and tweeting more will save time and also put me in touch with the thoughts of a highly select group of people who can help me think faster (and have fun doing it).
Catch up to me at: http://twitter.com/andrew_goodman
Blogging "less" here means that I will be making a conscious choice between serious writing, and the type of writing I do to stay fun and connected, rather than just have it all jumble together.
- Maybe someday, more work on "books" (never say never)
- Reports, emails, proposals, internal Page Zero communications, website copy and white papers now and then, and the day to day written work that focuses on the needs of our clients!
Fun and connected writing:
- Twitter - necessarily pithy observations and pointing to the best most useful stuff
- A city blog: it's my dream to find the time to start a blog in the area of citizen photojournalism for my beloved Toronto, something that would capture a more varied flavor than existing entries such as Torontoist. This is very much on the back burner and would likely work better if I lived in a tiny village. :)
- Just a personal blog. If I get around to it, I'll probably set up a personal blog as Danny has done with Daggle. I've meant to do that for years to discourage me from putting personal stuff here. Again, that's on the back burner but as with the city blog, I have the domain name picked out.
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Andrew's book, Winning Results With Google AdWords, (McGraw-Hill, 2nd ed.), is still helping tens of thousands of advertisers cut through the noise and set a solid course for campaign ROI.
And for a glowing review of the pioneering 1st ed. of the book, check out this review, by none other than Google's Matt Cutts.
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