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Monday, August 24, 2009

Canpages Acquires Gigpark

As an avid watcher and sometimes participant in the Toronto startup scene, I was excited to hear today's announcement that local search provider Canpages acquired Gigpark, a social networking platform that helps consumers recommend service businesses to like-minded friends. Canpages has been on the acquisition trail, making other small acquisitions of late, including what was left of Ziplocal after it ran short of cash.

Gigpark's traffic numbers are currently dismal, ranking it only 139th on the Techvibes Canada Startup index, so the acquisition must be motivated more by the quality of the platform and the team than by current user numbers.

There are several oddballs on the Techvibes list, in any case (several mature companies, standalone utilities like AjaxWhois, etc.), and it's fair to say that its compilation of numbers from Alexa, Compete, etc. offers only a very rough guide to user growth and startup potential. Some sites listed fairly far down the list have sound business models (software, ecommerce, dating) and are known quantities (Acquisio, Well.ca, Freshbooks, PlentyofFish, RedFlagDeals); others are growing but may still not be getting nearly enough traffic to be profitable yet (NowPublic); and some rank quite high but still not good enough to be considered anything but also-rans or pleasant hangouts that have lingered on past their "hot company" expiry dates (Suite101.com). (Disclaimer: I'll keep it to no comment about HomeStars, a company I am associated with.)

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Posted by Andrew Goodman




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