Traffick Reader Testimonials
See what others have said about Traffick.com!
"Traffick is an asset to all search engine marketers! As an old SEM guy
myself, I always find it a good read. Your attitude keeps me coming back again
and again. I wish I had the freedom to let mine show through like you do. Keep
up the good work."
-- Craig Fifield, Product Manager - bCentral
"Just wanted to say that your post prompted me to read your
Keyword Alchemy to Focus on Stronger Content, and I liked your
sense of humor so much I signed up for your newsletter too."
-- Marcia Yudkin, Moderator - I-Content
"Andrew, your burps are better than most people's concerted
-- Anne Holland, Publisher - MarketingSherpa.com
"Thank you again for a terrific service that you provide
to the SEO community with your Traffick.com website!"
-- Anton Konikoff, President, Acronym
Just received my first edition of your e-mag...gotta say if that's
the standard. I won't, repeat, won't, be pushing the "unsubscribe" button
any time soon. What you have to say is cogent, pithy, no bullshit.
That's just my speed.
As a marketing professional in the telecommunications business
in Australia I'm grateful for your insights. Just wish I had run
across you before this!... Keep it up!
-- James Gillard
Just wanted to let you know how much I enjoyed your article, "Google
Wins by Not Hiding the Banana." Sent the link to your
article to the whole company. Very well done.
-- Cindy McCaffrey, VP, Corporate Communications, Google
It had to happen sooner or later. With search engines and portals
crawling out of the woodwork left, right and centre, it was only
a matter of time before a portal portal emerged. Traffick.com is
just such a site, enabling you to keep tabs on which sites are
offering which features, so you pick a portal based on something
a little more scientific than a whim. AltaVista takes on Yahoo!,
Lycos breaks a Web portal taboo - it's all happening here.
-- Daily Telegraph
"Congratulations on a job well done! Your Portal FAQs page
is writing of the highest caliber. You have succeeded in writing
with a flowing style, offering valuable information without pitches
or biases. Thank you for caring about the language."
-- Bill Gruener, M.A. student (technical and professional writing),
Northeastern University, Boston
"I always read your newsletter all the way through. There
is always awesome information in it."
-- Steve Stratz, PR Manager,Consumer and Broadband Services, Infospace,
I'm a voracious reader of Traffick.
-- Steve Goldberg, Senior Vice President, Consumer Division, Go2Net
I'm a loyal and appreciative Traffick reader.
-- Scott Clark, CEO Searchlogic. Boulder, Colorado
The one-stop website that will surely keep the webmaster up to
date. You'll find the latest news on all the search engine portals,
plus keep abreast of the new ones coming online. New search trends
are discussed, along with the evolution of the portals. There are
also top stories making world headlines on the top search engines.
You can subscribe to the weekly or monthly newsletter to keep up
on the latest happenings. Maybe you'll want to enter the forum
to get in on the "search engine talk," or just to exchange
ideas with other webmasters in the "general discussion" area.
A great, easy-to-use website.
-- Marvin Hull, Briefme e-zine
Traffick is an interesting site that provides a wide range of
information about consumer portals. Included are feature articles,
traffic reports, news, reviews, tutorials and advice on getting
the most from your portal of choice. There's also a FAQ to help
you work out exactly what a portal is, software reviews and general
advice on surfing the Web more effectively.
-- Jed Bowtell, IT
Portal schmortal? Traffick.com tries to differentiate, distinguish
and define: fastest, easiest to use, prettiest. A portal on portals
- it had to happen.
-- "Surfworthy Site", Netvoice,
the Official Online Newsletter of Pacific Internet, (Australian
ISP) 20 July 2000
Traffick Weekly is a great "quick hit." I can scan through
the digest and only read stories I'm interested in and Andrew does
a good job of collecting search related news.
-- Marshall D. Simmonds, About -
The Human Internet, Manager, Search Engine Relations
Traffick is a niche Internet site that focuses on explaining,
exploring, and analyzing the major web portals such as Yahoo and
AOL. Much of the world's Internet traffic routes through the major
portal companies and their properties, but why? Traffick's columnists
and news updates will help the reader to understand the importance
of the portal companies in the new economy, and the site's regular
test drives will help the user to get the most out of portal features.
Traffick is definitely not just another list of useful links. It
offers real insight into the worlds of web navigation, browsing,
and the new media giants' battle for supremacy.
Today Destination - May 30, 2000
While we may find some of these portals to be more robust than
others, keep in mind that the features we find important may be
of little value to the next person. Simply put, choosing a portal
is really a matter of personal preference. If you're still craving
more information about portals, Traffick is an excellent resource,
with a guide to all the major portals, related news headlines,
and portal FAQs.
-- Aaron Sinclair and Anne Papina, Compuserve
The ultimate deciding factor was simply whether I was using the
site, tool, or resource on an ongoing basis. The award winners ...
are not only good, but they're an essential part of the search
toolkit I use every day.
-- Chris Sherman, About.com Guide to Web Search Top
10 in 1999
Portals and "vortals" (vertical portals) are a fast-growing
market in the online content world. I just found a great site that
is basically a "portal portal" Traffick.com.
Here you'll find news about portals, backgrounders, and a lot more.
If you're interested in this market, definitely bookmark this site. Amy
-- posted by Amy Gahran 5/16/2000 11:51:05 AM, The
Content Exchange May 16, 2000
With so many millions of Web pages around these days, there's
been an almost equally confusing profusion of search engines and
directories to help you find what you want. Traffick.com helps
bring some order to your Web searches by being a guide to portals,
keeping tabs on which search engines are performing best and providing
lots of advice ... on how to find what you want.
PC UK Nov. 26, 1999 site of the day
Paste a few links and a slow search engine on a page these days
and you can call yourself a portal, it seems. The buzzword of the
year on the Internet, portals range from the highly useful and
organized to those overladen with ads and underladen with information.
Cue the inevitable entry of ... the portal portal. Traffick has
collected links, reviews, and opinions of every major portal site
and has gauged the features, speeds, and effectiveness of its search
engines. The Traffick site appears businesslike and offers plenty
of information. If you don't know which portal site to favor, it
offers some good analysis and a powerful feature comparison chart.
Or just use Traffick as your portal to the portals. We await the
Guide to Portals of Portals.
Digest, November 16, 1999
The Traffick Newsletter is the companion to www.traffick.com , "The
Guide to Portals." Portal is the buzzword of the month in
Internet circles and it seems everyone and their brother is out
to establish the next great portal site. Which are the best? Which
provide the most information? How do you find the good portals?
Traffick answers those questions and more in their newsletter
and on their website. They have made it their goal to be the portal
about portals (what is this world coming to)! And they do an excellent
job. In addition to a digest of important news stories pertaining
to portals, the newsletter contains tutorials and advice on how
to navigate the portal world.
-- BestEzines.com –
Issue #45 – November 29, 1999
Despite the abundance of services and tools offered by the major
portals, I still tend to think of them as search engines with some
other bells and whistles attached. This isn't fair, but in all
honesty I don't have the time to explore all of the offerings served
up by the major portals.
That's starting to change, thanks to Traffick. Traffick bills itself
as "The Guide to Portals," and does a great job of living
up to its name, testing key features of the portals like personalization,
instant messaging and email, and writing no-nonsense reviews that
can guide readers to the best features the portals have to offer.
Traffick features columns, tutorials, and other articles. All
of the major portals have their own "Traffick Report" with
an overview of the service, notes, news briefs, and relevant links
for more information. There is also a useful comparison chart,
indicating the additional services provided above and beyond search.
If you're thinking about choosing a particular portal for your
start page or customized set of services, this chart can really
If you're a serious user of search engines—um, I mean portals,
Traffick offers a welcome new and fresh look at both the strengths
and weaknesses of the overall offerings available at the major
services. Keep your eyes on them; I suspect their traffic has just
begun to grow.
-- About.com Guide to Web Search - Worth
A Look, Nov. 12, 1999
Designed to help users understand and make better use of portals,
Traffick offers several helpful features. Probably the best of
these are the articles and tutorials written by Traffick's columnists.
These range from tips on customizing popular portals to comparisons
of selected sites to reports on various ebusiness ventures. Newer
users may also appreciate the Traffick Reports and comparisons
of the major portals. Current Internet news, some "cool tools," a
forum, and (annotated) related links round out the site.
-- Michael de Nie, Editor, Internet
I guess it had to happen. A portal about portals. Portals are
heavily trafficked websites, like Yahoo, MSN, and Go2Net, that
categorize and guide people to topical sites. Traffick's site and
weekly newsletter is a quick, tightly edited read about these important
Internet resources. Some of the latest top stories are "Seven
Things You Didn't Know about Looksmart," "Verticals
and Content Engines: The Next Generation of Searching," and "Playing
Favorites: The Art of Bookmarking." What busy person who relies
on the Internet for truly meaningful information could resist this
must-read newsletter? The Traffick Weekly Newsletter is one of
the fastest ways I have found so far to keep on top of key Internet
Shirley De Rose, Briefme.com Editor, Computer: Web & Internet
Maailman suosituimmat portaalit kuten Alta Vista, AOL, Yahoo
tuhansia sivuja ja satoja hyödyllisiä työkaluja. Selkeyttä kaaokseen
Traffick, joka tuo esiin ja analysoi portaalien parhaita palveluja
ja uusia piirteitä.
-- Hammelina City Library, Finland
On assiste à la multiplication de sites multiservices, ajoutant
au moteur de recherche, qui reste le coeur de l'offre de service
et la motivation première des consultations des internautes, des
services d'information (actualités, informations financière, sportive,
météorologique, etc.), des services de messagerie électronique
et de conversation en ligne (chat) gratuits, des répertoires de
personnes et de collectivités, l'accès à des sites de commerce
électronique (voyages, biens culturels, etc.), accès à des sites "communautaires" (pages
personnelles regroupées par thèmes). Le développement de ces sites
passe le plus souvent par des rapprochements capitalistiques entre
sociétés, qui défraient régulièrement la chronique du Web. On les
désigne depuis peu par l'expression « sites portails » (portals).
Consulter le site Traffick
: the guide to portals pour une évaluation de ces services
-- University of Paris: web
With so many search engines and portals claiming to give you the
best leg-up on to the Internet, it's hard to work out which is
best. Traffick.com is best described as a 'portal portal', helping
you to keep track of which sites are offering which features.
-- Richclickings - Great
New Sites (UK)
Traffick preist sich als als "Führer zu den Portalen. Der "Guide
to Portals" durchsucht zehn Portale von Altavista bis Yahoo!.
Zusatzangebote wie News oder Links zu anderen Suchmaschinen runden
den Service ab. Es ist wohl nur eine Frage der Zeit, bis ein Führer
durch die Portal-Guides erscheint...
Nov. 25, 1999
Een goede analyse van de mogelijkheden en onmogelijkheden van
bovengenoemde portals is te vinden bij Traffick (http://www.traffick.com/.
Middels een elektronische nieuwsbrief kan men tevens op de hoogte
worden gehouden van de meest recente ontwikkelingen.
-- KUB –
Bibliotheek (A Netherlands university library)
Traffick retter sig mod slutbrugere med information, artikler,
nyheder om de større amerikanske søgemaskiner og webindekser.
-- A Danish library, Jan. 2000